03.02.2019
Mattel, Inc., reported a new slate of 22 animated and live-action projects featuring the company's world-known characters and franchises. Polly Pocket series has been included in the list together with the other high-potential programs.
The projects are already in development. They are expected to embrace a wide range of genres, from comedy and action adventure to music and game shows.
"With the proliferation of broadcasting and streaming platforms, there is a growing demand for high-quality content driven by global brands. Mattel is the owner of one of the strongest portfolios of children's and family entertainment franchises in the world. We have countless opportunities to bring these brands to their fans.” – says Ynon Kreiz, the Chairman and CEO of Mattel.
Mattel Television will work in partnership with the Franchise Management division in order to strategically deploy new projects worldwide and leverage as many launch platforms as possible.
По материалам Kidscreen.com
