17.08.2016
CLS Media continues the collaboration with the renowned Korean studio SAMG Animation. A popular children’s animation brand “MiniForce” is the next licensing project which is being implemented in Russia, CIS and the Baltic States.
The brand is based on a spectacular animated action with the breathtaking graphics and CGI, in which cute and charming MiniForce transform into fearless rangers and stand against evil and defend the little and the weak.
For less than a year the animation series has become one of the most popular in South Korea, where it is in TOP 5 Most-searched Google Keyword and in Top 3 Most popular national videos in children’s section with more than 170 million viewership on YouTube.
In China “MiniForce” has gathered more 1 billion viewership for less than 5 months. By mid-2015 “MiniForce” musical has been firmly occupying the first place among children’s theatrical shows. A wide licensing program has provided for the availability of big quantity of products under the brand, covering all basic product categories, including toys.
In 2016 the success of the TV series was supported by the theatrical release of the feature animation film “Miniforce: New heroes rise”.
A big TV premiere of the animation series in Russia will take place on federal TV Channel STS this autumn (2016).
CLS Media is preparing a long-term marketing and licensing program. The franchise has all necessary components of success. Children will love unique and brave characters, striking graphics and memorable soundtrack. Parents will find in “MiniForce” a tool of an unobtrusive educational process: to teach kids how to make friends, not to offend the weak and to take care of animals. Licensing partners will get amplitude for implementing of licensing program in various products categories, thanks to the variety of characters and exciting episodes.
