Zoonicorn Delivers Big at Licensing Expo 2025

This year's Licensing Expo was the most successful event ever for the Zoonicorn, from the debut of its costumed characters and the spectacular "Promi's Place" advertising campaign to the acceleration of licensing agreements and personal interactions with partners.

The Zoonicorn once again took center stage before and during Licensing Expo 2025, beginning with an interview in License Global's "10 Minutes With..." series and a feature in The Licensing Letter prior to the expo. This was the second "10 Minutes With..." appearance in three years — a moment that demonstrates the incredible growth of the Zoonicorn brand. The brand was also featured in the daily License Global issues on Days 1 and 2 of the expo.

The costumed characters captivated the audience and the hearts of spectators with their debut appearance during the expo's annual character parade.

Promi and Ene were featured throughout the show, shining at the Zoonicorn booth and charming attendees as they strolled through the halls of the Mandalay Bay Convention Center.

Finally, the "Promi’s Place" was debuted in the Mandalay Bay food court, located just outside the exhibition hall, officially opening on the first morning. This space quickly became a fun and welcoming hangout, where many visitors stopped by to meet colleagues, take photos with Promi, or simply relax before heading off to the show.

Based on materials https://www.zoonicorn.com